Pantone Reveals Colour of the Year for 2014: PANTONE 18-3224 Radiant Orchid
For many years now the Pantone’s Colour of the Year has influenced product development and purchasing decisions in various industries, including home, fashion, as well as product packaging and graphic design.
Where most colours are produced using a mix of CMYK or RGB, in the world of print, the pantone collections provide a consistent spot colour for production to eliminate variation in a colour.
With this wealth of colour knowledge, the experts at Pantone, search the globe for colour influences from traveling art collections, films currently in production to socio-economic conditions and world wide sporting events, in a quest to establish the colour of the year.
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Following on from 2013’s Emerald, chosen as a symbol of growth, renewal and prosperity, Radiant Orchid “reaches across the colour wheel to intrigue the eye and spark the imagination”, according to executive director of the Pantone Colour Institute, Leatrice Eiseman. “An invitation to innovation, Radiant Orchid encourages expanded creativity and originality, which is increasingly valued in today’s society.”
Radiant Orchid blooms with confidence and a magical warmth that intrigues the eye and sparks the imagination. It is an expressive and embracing purple, it blooms with confidence and magical warmth that intrigues the eye and sparks the imagination, drawing you in with its beguiling charm. A captivating harmony of fuchsia, purple and pink undertones, Radiant Orchid emanates great joy, love and health.
So welcome to PANTONE 18-3224 Radiant Orchid as PANTONE’S Colour of the Year for 2014.