We were proud to once again take centre ice as Match Night Sponsors for the Leeds Knights clash against the Swindon Wildcats on Friday 13th February — and it proved to be another memorable evening at the Castle.
The Knights delivered an entertaining and competitive performance, showing intensity from puck drop and maintaining strong energy throughout to secure an impressive 6–3 victory.
It was also an opportunity to showcase our printed event flags, produced in-house for campaigns and promotions across the UK.
Printed in the vibrant blue and yellow of the Knights, each flag was hand-finished by our print fulfilment team before being distributed ahead of the game.
From warm-up right through to the final buzzer, the flags were everywhere. Seeing them raised across the arena, adding colour, movement and noise was a real highlight for our team.
They proved incredibly popular with supporters, adding to what was already shaping up to be a fantastic night of hockey.
It’s always rewarding to see something we’ve produced make an impact in a live environment. The printed paper flags didn’t just fill seats — they became part of the atmosphere.
Moments like this demonstrate how creative print can elevate live sport, build energy in the stands and bring supporters together behind the team.
As always, sponsorship night is about more than the final score.
It’s an opportunity to spend time with the Far’n’Beyond team and key partners, strengthen relationships and enjoy some excellent hospitality together. The atmosphere was electric, and the game delivered from start to finish.
This particular fixture also marked the final Leeds Knights game for our resident superfans Abi and Sam, who are soon heading off for new adventures beyond Far’n’Beyond.
Their passion for the Knights has been infectious over the seasons, and it felt fitting that their last match with us was one where we were centre stage.
We wish them both every success in their next chapter — and we know they’ll still be cheering from the stands whenever they can.
With a superb performance against the league leaders, the evening also marked the first night of the NIHL National Pride Journeys weekend, part of the wider National Ice Hockey League initiative highlighting inclusivity across the division.
The campaign promotes a welcoming environment for players, staff and supporters from all backgrounds — reinforcing the message that hockey is a sport for everyone.
Following the victory, we were fortunate enough to head onto the ice to present the Players of the Match awards to both teams.
It is always a proud moment and a brilliant way to round off the evening. Standing rinkside, in front of a packed arena still waving our flags, was something special.
If you would like to find out about our Leeds Knights printed promotional flags or what we do at Far’n’Beyond and Really Good Branding, please get in touch.
